Flow is proud to announce the recent launch of a new green-centric website for Hotel Verde in Cape Town.
Hotel Verde is the only hotel to be awarded a platinum Leadership in Energy and Environmental Design certification from the United States Green Building Council, which officially makes it the greenest hotel in Africa.
With that kind of a reputation, there was a need for a new website that reflects what the hotel is all about. The brief was to create a website to showcase the luxury and creativity of the hotel, while illustrating the hotel’s green initiatives.
The website had to be user friendly and visually rich, and needed to capture the experience of the hotel right from the landing page. Flow created a website that is easy to navigate, as well as being an educational resource for visitors.
“I wanted the site to be easily manageable for us in-house to create our own pages and specials. The Craft CMS [content management system] has been fantastic for this. I am in love with the final product. I think it was a complex website to do because of all the greening information we wanted to get across, but now that it's done I believe we have a fantastic end product,” says Sarah Farrell, marketing manager at Hotel Verde.
“My favourite thing about the website is that it captures the experience of the hotel quite well, encapsulating the luxury, creativity and sustainability that finds itself at Hotel Verde,” she says.
