Flow Communications

Before joining Flow Communications as an intern, I studied digital marketing full-time at the Vega School in Johannesburg. One of the graduation requirements was to complete a month’s internship, and I started at Flow as soon as my exams were completed.

I’m so thankful to have been given the opportunity to complete my internship at one of the biggest communications companies in South Africa, especially since I was a digital marketing student. I’ve learnt so much in a short amount of time.

Digital marketing is one of the fastest-growing fields in the brand-communications industry. The past year, I was sponsored by Vodacom and am currently on the company’s bursary programme.

Now that I’ve completed the final year of my degree, I’m able to apply search-engine, mobile and online marketing insights in guiding technology specialists and developers in the planning and implementation of digital marketing strategies. The qualification helps us understand the brand and business environment in digital marketing, management, and financial and project management.

At Flow, I learnt a lot about what it takes to be in the agency world. In the four weeks that I’ve interned here, I’ve done community management, compiled social media reports, helped set up a big Flow event, developed content plans, and scheduled posts on different social media platforms for clients such as the South African National Blood Service, Mango, Northern Cape Tourism, the Gauteng Tourism Authority, Dinokeng, Riverfields and Maropeng.

The culture here at Flow is amazing – from the weekly fun quiz on Fridays to the jukebox sessions. Everybody is so friendly, and I feel as though I’ve been welcomed into a family in my short time here. Nobody hesitated to help me out when I had any questions. On my first day I was greeted with a smile by every single Flowstar, and by the end of the first week everyone had personally introduced themselves to me.

Now, at the end of my fourth and final week, I’m so grateful to complete my internship at a company where I’ve truly felt that I belonged. Thank you to every single person who helped me along the way. It’s been great!

Tiffani Reynolds. (Image: Flow Communications)
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