Flow Communications

Back by popular demand, Flow Communications is running another power series of five Flow Connect webinars of 30 minutes each in June, July and August, to help our clients and friends navigate a range of marketing topics.

The lowdown on LinkedIn: how to make it work for you and your business – 29 June 2022, 4pm SAST (7am PT/10am ET/3pm BST)

LinkedIn, which has positioned itself in recent years as the “clever person’s Facebook”, is nearly 20 years old, and is now the social network for professionals to interact on when it comes to looking for new jobs, hiring people and positioning themselves as thought leaders, among other things.

In this session, we’ll teach you loads of practical tips on how to use LinkedIn to connect with others and how to make the best use of this fast-growing social network.

Zoom registration link: https://us06web.zoom.us/meetin...

Social media management on a tight budget – 13 July 2022, 4pm SAST (7am PT/10am ET/3pm BST)

The world is filled with hundreds of social networks. How do you know which ones are important for your customers and audiences, and how do you feed content-hungry channels without breaking the bank – or your back?

In this Flow Connect webinar, we’ll share lots of tips on managing your accounts, while still getting the best reach and engagement possible.

Zoom registration link: https://us06web.zoom.us/meetin...

All about newsletters and email marketing – 27 July 2022, 4pm SAST (7am PT/10am ET/3pm BST)

While it would be wonderful if your customers visited your website in droves every day off their own bat, this is simply not the case. Emailers and newsletters are key tools for keeping your customers informed and for encouraging them to visit your digital properties.

Flow has been producing electronic newsletters for more than a dozen years, and we have won several awards for this work. In this Flow Connect session, we’ll give you the lowdown on:

  • Campaign Monitor, Mailchimp and SurveyMonkey
  • Newsletter templating
  • Open benchmarks
  • Tips on the best time to send out mailers

Zoom registration link: https://us06web.zoom.us/meetin...

Metaverse marketing 101 – 10 August 2022, 4pm SAST (7am PT/10am ET/3pm BST)

Is the metaverse all that it’s cut out to be? Has your brand set up shop in Decentraland or Roblox, or Fortnite? Join us as we go deep into the metaverse (perhaps with help from some teenagers) and explore online eventing, marketing and brand opportunities.

Zoom registration link: https://us06web.zoom.us/meetin...

Risk, reward and reputation management – 17 August 2022, 4pm SAST (7am PT/10am ET/3pm BST)

The ubiquity of social networks has given brands, and individuals, more opportunities for direct engagement and word-of-mouth referrals than ever before – but it also means that errors no longer go unnoticed. Now, if you make a mistake, or a customer thinks you’ve made a mistake, it’s possible for the whole world to talk about it. In this session, we’ll share tips for making sure you’ve got a handle on your reputation.

Zoom registration link: https://us06web.zoom.us/meetin...

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