Flowstars are no strangers to the world of insurance – after all, we work closely with Etana Insurance, the biggest business insurer in South Africa. So when Barker Insurance Brokers (BIB), one of Etana’s valued brokers, approached us for a website makeover, we quickly rose to the challenge.
“The team at BIB pride themselves in providing personalised insurance solutions, so I knew I had to highlight the ‘personal’ aspect in my design,” says designer and project manager Lorraine Gumede.
“Keeping in line with their branding, I added softer colours to make the website more inviting, and showcased staff members in the header region to reinforce the Barkers ‘Personal Touch’.”
The homepage neatly features the updated newsfeed and other essential website links such as BIB special deals, client feedback and company contacts, BIB services and important downloadable forms.
“I worked closely with Louise Forsyth from BIB’s Personal Division to visually strengthen the BIB vision and mission online,” adds Lorraine.
And Louise explains that all at BIB are extremely happy with the final result.
“What a pleasure it was working with the Flow team on our website makeover! Flow came highly recommended by a fellow insurer, Etana, and we did not hesitate to get them in to tackle this task with us. Our website now has a fresh look and feel, yet still very professional, fun and extremely user-friendly.
“Big thanks to Lorraine, Stuart Dickinson, Tiffany Turkington-Palmer, Richard Frank and the rest of the Flow team for making it all come together in such a short space of time. We look forward to future developments together,” says Louise.