South African National Aids Council (SANAC): awards entry video 2024

South Africa carries a high burden of gender-based violence (GBV). Effective communication around GBV is crucial. A collective voice with appropriate messaging to both men and women is a vital part of combating GBV.

To combat bias and misconceptions, those working to end GBV must be educated, sensitised and equipped with tools to strengthen their work.

Flow was proud to work with the South African AIDS Council (SANAC) and others as part of developing key messages, a communication strategy and a toolkit for ambassadors campaigning against gender-based violence, as well as training those ambassadors in delivery for maximum impact.