For nearly two decades, Flow Communications has worked alongside the Nelson Mandela Foundation as its digital communications partner. The foundation engages the public through:
Two websites (www.nelsonmandela.org and www.mandeladay.com)
A digital archive (https://archive.nelsonmandela.org/)
Podcasts
Social media (X, Instagram, YouTube, TikTok, Facebook)
Public events, especially the Nelson Mandela Annual Lecture
A monthly digital newsletter
A bespoke digital events platform
Google Ads
The Nelson Mandela Foundation’s task is to keep Mandela’s memory alive and promote his principles.
But that is becoming increasingly difficult as Madiba slips from memory. It has been 25 years since Mandela stepped away from public engagements (and established the foundation) and 10 years since his death.