December “is the most wonderful time of the year”, says the golden oldie by Andy Williams. It’s the festive season, promising holiday fun, family gatherings, delicious food and, of course, gifts – but, then, you’ll only get prezzies if you’ve been nice, not naughty.
At Hollard Insure, we took the “Who’s been naughty and who’s been nice?” idea and turned it into an internal marketing campaign, dubbed “Elf Yourself!” in December 2024 for our Customer & Broker Experience team.
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