In Johannesburg’s car-wash sector, competition is stiff – so growing a loyal client base is key to building a sustainable business.
Clifford Regenbaum, owner of Carspa in Illovo, wanted to grow his business by 15% in a year. Flow responded by building TriggerMessage, an online, mobile-friendly platform that uses advanced artificial intelligence (AI) technology to increase customer loyalty and market share.
Thanks to WhatsApp’s instant messaging power, we were able to deliver real-time communications to customers on the go and boost Carspa’s business and reputation in the process, in a way that is challenging conventional thinking around what constitutes public relations.
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