ATC (American Tower Corporation): awards entry video 2024

ATC (American Tower Corporation) is a multinational company that connects people and businesses through telecommunications infrastructure. Its African staff are instrumental in bridging the digital divide – often in rural areas – thereby impacting lives. 

We were asked to support ATC to engage employees’ hearts and minds through an internal communications campaign to unveil ATC Africa’s new strategy – with IMPACT at its core. 

With the support and direction of ATC´s Communications team, we created a highly visual, interactive campaign that helped ATC staff understand the new strategy. It also transformed how they work, knowing the impact they make as individuals and teams.