20th Nelson Mandela Annual Lecture: awards entry video 2023
The Nelson Mandela Foundation’s mandate is to preserve Nelson Mandela’s memory and promote his legacy of solving seemingly intractable challenges through dialogue instead of violence. Its primary tool for this is the prestigious Nelson Mandela Annual Lecture.
Each year, through the lecture, a global thought leader offers an insightful message on a significant socio-political issue. It is Flow’s job to ensure this message gets heard as widely as possible, through traditional PR and social media. The 2022 lecture, delivered by Barbados Prime Minister Mia Mottley, put a spotlight on climate change worldwide, drawing an audience of 44-million across all media.
Entry video
Public relations: coverage highlights
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